CASINO 2000 today announced a major change in its Marketing & Sales management, marking a new stage in the establishment’s development. After 22 years of service, Anne Leick, Marketing & Sales Director, has decided to start a new chapter in her personal life, bringing to an end a long-standing, constructive and deeply influential collaboration.
Since her arrival in 2003, Anne Leick has played an essential role in building the identity of CASINO 2000. Thanks to her strategic vision and expertise, she has helped to make the establishment an essential entertainment hub in Luxembourg. In addition, she has worked to raise the profile of the brand, expand the range of events on offer and continuously improve the customer experience. The management would like to pay tribute to her exemplary career and sincerely thank her for her outstanding commitment.
The arrival of Joffrey Martin: a breath of innovation
To support CASINO 2000’s development ambitions, the establishment welcomes Joffrey Martin as its new Marketing Director. Previously employed by the digital agency Vanksen, he held key positions in digital strategy, omnichannel communication and marketing innovation.
With solid experience working with international brands and creating high-performance digital ecosystems, Joffrey Martin will bring a vision firmly focused on innovation, customer relations and attractiveness, in perfect alignment with CASINO 2000’s strategy.
A new chapter for a destination on the move
This transition is fully in line with the transformation process undertaken by CASINO 2000. The establishment is pursuing its goal of offering ever richer and more varied experiences: concerts, shows, DJ sets, exhibitions, internationally inspired cuisine, hotels and event spaces.
More than just a casino, CASINO 2000 is confirming its position as a complete destination, where entertainment, culture and gastronomy come together in a contemporary and elegant environment. The establishment is thus continuing to assert its mission: to create memorable moments to experience and share.